Alain Desormiers

CEO, PHD Canada

Alain recently celebrated the 30-year anniversary of his career in media and the 20th anniversary of Touché, the agency he founded in 1996.

During the first 10 years of his career, Alain was a media buyer, seller, consultant, planner, and a director both on the agency and media owners’ side.

As Touché’s founder, Alain has built a leadership team and uniquely entrepreneurial culture that combined, led Canada’s top trade publication to name Touché its 2017 Media Agency of the Year, while also recognizing Alain as the Media Agency Leader of the Year

At the beginning of 2018, Alain’s strong track record made him the perfect choice to take the CEO position at PHD Canada, responsibility that has been added to his current role at Touché.

Alain shares his professional life between Toronto and Montreal, while his family life is rooted in Montreal, with his wife Josée and their three children, Lucas, Maude and Alice.