1996 Toby started his media career at BMP DDB Needham in London as a TV buyer.
2001 Toby launches OMDtvi an interactive division of OMD UK.
2004 Toby is appointed as Head of Fuse at OMD in the UK.
2006 Toby is appointed Managing Director of US company Ensequence International, the leading software supplier for the interactive broadcasting community .
2008 Toby moves to Australia as Head of Multichannels and Digital Broadcasting for the Nine Network.
2010 Toby becomes Managing Director of PHD Australia. Ove his tenure PHD Australia quadruples in size with new client wins including Unilever, GSK, Google, ANZ, eBay, SC Johnson and Bayer.
2012 PHD Australia is crowned Australia’s most innovative agency and wins a number of agency of the year accolades.
2015 PHD Australia grows by over $120m in billings and is Australia’s fastest growing agency as ranked by RECMA and only one of three agencies with an A rating.
2016 Toby joins PHD International in London as CEO to oversee the Network’s international unit, including global communications planning, media strategy development and international media buying.4